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Lucas Oil Targets Family Cars

smq media pr and services, automotive specialists

A new range from Lucas Oil, marketed under the LOP Super Lube name, will be launched to UK customers at the end of March 2017.

For the first time, a Lucas Oil range will be blended under licence in the UK. All products distributed in the UK and Europe were previously packaged in the US and imported to the UK

Twelve different specifications of L.O.P Super Lube will be available as fully synthetic or semi-synthetic blends. The new range will match or exceed the specifications of most competitively priced traditional brands.

The move aligns the brand with a new range of family car owners, says Lucas Oil.

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